Jil Sander
Jil Sander popularizes the minimalist aesthetic of the nineties to become the symbol for lux purity. Her designs vary from austere and androgynous to a more feminine appeal while adhering to the minimalist perspective through the decades.
The Story
Jil Sander began selling her designs in Germany, and in 1973 launched the namesake women's ready-to-wear line known today for their iconic handbags and shoes. The unique principles of the brand appear prominently in the accessories, rich in both quality materials and in craftsmanship.
This Season
Lucie and Luke Meier bring the brand back to the origins, thanks to the emblematic basic colors blue, white, black and camel, combined with the well known artisanal identity that features the collections of the past. The Spring/Summer 2018 edit is permeated with masculine style, which was particularly relevant to Jil Sander's personal style throughout the years: essential, rigorous and clean lines are the leitmotiv of the worldwide acclaimed brand.